Strategy Brand Product
Evolution

AVERY DENNISON

Back2School

We developed an immersive, high-energy gaming experience to amplify the launch of Avery Dennison’s “Back2School” campaign.  

Strategy Brand Product

STRATEGY

Avery Dennison requested us to create a game to support the launch their ¨Back to School¨ campaign. 

With this in mind, we developed a high-energy, immersive game designed specifically to drive audience interaction and viral distribution. The game was a core digital asset, strategically used to maximize audience reach and interaction during the crucial "Back2School" retail launch period.

Brand

We developed an engaging brand identity that fuses the school theme with the limitless imagination of outer space.
Back2School
Back2School

Product

We created a dynamic, interactive gaming experience engineered to maximize audience engagement and participation.

Back2School