Strategy Brand Product
Evolution

EMI

Beastie Boys Toy

We designed a series of illustrations and animations for the launch of the Beastie Boys toy, Sasquatch.
Strategy Brand Product

STRATEGY

EMI Music commissioned us to create the promotional art and animation of the Beastie Boys toy, Sasquatch.

We designed key art and detailed illustrations of the "Sasquatch" character, ensuring the style was consistent with the band's aesthetic and promotional requirements. We also developed animations for digital distribution, utilizing the illustrations to create dynamic, engaging content for music promotion and online presence.

 

Brand

We developed Sasquatch’s visual identity to capture the legendary spirit of the character, seamlessly integrating it with the iconic edge of the Beastie Boys brand.
Beastie Boyz
Beastie Boyz
Beastie Boyz

Product

We brought the brand identity to life in our digital campaigns by crafting engaging GIFs and dynamic animations that capture attention and spark connection.